Job Description
Our fast-growing, start-up insurance client has immediate need of a proven Property Casualty marketing leader.
Your role
You will develop, implement, monitor and adjust a cohesive marketing plan to drive brand awareness and sales among commercial insurance buyers and brokers. You will drive marketing efforts across online and digital mediums including social media, as well as more traditional established marketing mediums such as print, mailers, etc.
You will determine messaging, positioning and anything else needed to properly convey the company's vision and marketing message.
In other words, you will truly own the total marketing efforts for this future household name.
Meeting the Challenge!
To win in this role you will need:
- 10+ years’ experience developing and implementing measurably successful marketing plans within a Carrier and/or MGA environment.
- Understanding of Marketing ROI and the ability to communicate relevant and appropriate results across all levels within and outside the organization.
- Proven experience marketing Commercial Auto a must
- Experience marketing other Property Casualty lines both commercial and personal strongly desired
- Familiarity with technology startups, entrepreneurship and venture capital extremely helpful
- Power user of CRMs
- Experience implementing/upgrading CRMs helpful
- Experience and success in leading digital and legacy marketing campaigns
- Experience with marketing analytics tools and data
- Experience building, leading and hiring marketing teams within a Property Casualty insurance environment.
- You must be both a Strategic and a Creative thinker
- You should be comfortable with working at an early stage startup
- You should have a naturally collaborative personality with an entrepreneurial spirit
Our client is offering competitive salary, performance based bonus, full benefits, long term equity and relocation support for talent coming from outside the area.
This role is best suited for Marketing professionals who are proven stars in the P&C industry that can not only be a thought leader but also work in the weeds of marketing campaigns.
Applicants must be currently authorized to work in the United States on a full-time basis.
Apply now for immediate consideration!